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To Err Is to Innovate

One of the biggest keys to success is failure.

It seems counterintuitive, but the reality is we ALL make mistakes. Highly successful leaders embrace stumbles and fumbles, and learn from them.

As Beryl Tomay points out, that’s especially true at Amazon. Their innovation culture is so highly effective because Amazon learns from each step, good or bad, and builds from it. Indeed, some of Amazon’s most successful products wouldn’t have seen the light of day if not for what was learned from products that didn’t make the cut!

Beryl Tomay has been at Amazon for nearly 19 years having joined in 2005 as a Software Development Engineer. She was part of the small team that launched the original Kindle device and remained in the Devices organization for the subsequent 8 years. She joined the nascent Last Mile organization (the logistics business that gets packages through the final steps on their way to customers’ doorsteps) in early 2014 as one of its first employees, and today is responsible for all of Amazon’s Last Mile delivery businesses, including the Delivery Service Partner, Amazon Flex and Hub Delivery programs. In addition, she oversees the Last Mile product and technology teams covering areas such as mapping, routing, capacity planning, pickup points, delivery station and driver experience technologies. Prior to Amazon, Beryl received her undergraduate degree in Mathematics and Computer Science from the University of Waterloo in Canada.